RonAmok!

The adventures of an analog engineer and digital storyteller who studies emerging networks and their impact on the great game of business.

New Media is fun. It’s exciting. Sometimes I feel as if I’m part of an exclusive club, a world where the geeks are kings and “normal” people are, well…not!

But there’s something wrong with this little club. The fact that everyone is working so hard to scoop the next person in finding the next big thing, that we aren’t taking time to master the last great thing. It’s like the paradox of hyperventilation, the fact that I’m breathing very fast yet not getting any oxygen.

I see my job as getting people to slow down a little…call it my “breath into a New Media paper bag” services.

I like being able to know what’s new. And I’m willing to invest some time, and sometimes money, in order to better understand another wizz-bang whatchamacallit. But it’s important for me to not lose site of the goal of these new tools — for people to actually use ’em.

So, if you are looking here for the next big thing, you aren’t gonna find it. If you are looking here for applying some of these things in real-world applications, you’ve come to the right place.

It’s not about the technology, it’s about how people use the technology.

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