Last night, I came upon a sign outside a store at the local mall. The sign was for a product called the AR Drone, the cool helicopter thingy that one can fly with an iTouch/Pad/Phone. What really caught my eye was something on the sign…the “As seen on Youtube.”
At one time, “As seen on TV” was a badge of honor, a shining achievement that marketing, PR or advertising could claim credit for. Today it has been supplanted by a service that Google offers for free.
Perhaps a few words from John Donne can express the sentiment:
Mass media “…send not to know for whom the bell tolls, it tolls for thee.”