The adventures of an analog engineer and digital storyteller who studies emerging networks and their impact on the great game of business.
Oct 10, 2012

In May 2008, I founded OC New Media, LLC with the goal of teaching executives about social media. During the past 53 months, I’ve had the good fortune of working with amazing customers, whose expertise ranged from: manufacturing spirits to frozen yogurt, practicing public relations to practicing law, and writing software to writing history. It’s been a wild ride.

A lot has changed since then. Although today the term, social media, is much more familiar, it still draws quizzical looks as organizations wonder how to integrate it within their particular businesses. Back then, few companies would consider investing in it. Today, more are hiring those who specialize in this non-traditional combination of technology, content and media.

Over the past few months, I’ve been delighted to see more companies creating managerial positions dedicated to addressing the challenges of social media. One of them caught my eye.

It is therefore with great excitement that I announce that I have accepted a new position as the manager of social media for Epson America. I am very excited to be working with such a well-known and highly respected brand.

Accepting a full-time position means that I will be shutting down OC New Media’s consulting business. But don’t worry, I still plan on sharing my insights through this blog. As a matter of fact, I’m working on a case study about a local company who used social media to not only increase its brand awareness, but it also created the single highest sales day in the company’s six year history.

I’d like to thank all of my customers who’ve allowed me to be a part of their social communications plans. Confidentiality agreements don’t allow me to identify them by name, but you know who you are. Without you, I wouldn’t have had a company. Nor would I have been able to eat:-)

Finally, I’d like to thank the readers of this blog. Since 2007, we’ve documented a revolution. And although the revolution is far from over, we are much closer to the end than when we started. I look forward to continuing our relationship, with me “Ronning Amok” and you commenting on my ramblings.

I wonder what we’ll be talking about 53 months from now, in March 2017?

Filed under: Social Media

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