About Ron Ploof
During his 25 years in the high tech electronics industry, Ron Ploof became fascinated with the relationship between people and their communications technologies. In 2005, he joined a community of independent content creators who wrote blogs, recorded podcasts, and produced online video. The community led him to social networking sites such as Facebook and Twitter. Convinced that these new technologies would change traditional business communications forever, he founded OC New Media, LLC, a consulting firm dedicated to helping executives do two things:
- understand the unique characteristics of these New Media channels
- and develop a strategy for incorporating these channels into their corporate communications practices.
Ron has been interviewed on local and national radio programs, blogs, podcasts, and has been quoted in national and trade publications. He’s had the privilege of speaking before audiences such as The Public Relations Society of America, Ragan Communications Social Media for Communicators, San Diego Social Media Club, The Orange County Executive Network, The National Investor Relations Institute (NIRI), Fortune 50 companies, and the Massachusetts Institute of Technology.
